Writer
Elliot Naff
Research writer, SaaS Idea Finder
Elliot Naff writes about software markets for SaaS Idea Finder. He works from a library of more than 12,000 ideas collected from public founder communities, and he reports what the records show, including the parts that argue against the popular story.
Posts
- Price It Where One Person Can Approve It
The most common pricing mistake is not the number. It is the number of people who have to agree to it. A framework for finding the one-approver price.
- The Smallest Community in Our Library Has the Clearest Demand
209 records from a freelancer community point at three jobs, not thirty. Concentration, not volume, is what makes a vertical worth building for.
- Accounting Requests Are Not Software Requests
We read 1,519 records from an accounting community. The largest themes are mentorship and job search, not tools. That changes what the data is worth.
- What a Problem Statement Must Contain
Most problem statements describe a solution with the word problem in front of it. Four parts make one testable, and one of them is usually missing.
- Why Request Counts in Idea Libraries Mislead
A library that says an idea was requested forty times is often counting tags, not buyers. Here is what our counts measure, and what they support.
- How to Kill a SaaS Idea in an Afternoon
Most idea checks take a week because they are designed to confirm. These five tests are designed to kill, and each one costs less than an hour.
- SaaS Is Not Dead. 12,631 Founder Requests Say What Changed.
The SaaS obituary is wrong about the market and right about the business model. Here is what 12,631 recorded founder requests show about who still pays.