Build or do not build
How to decide whether an idea deserves your next six months, and what evidence would change your mind.
What a Problem Statement Must Contain
Most problem statements describe a solution with the word problem in front of it. Four parts make one testable, and one of them is usually missing.
Why Request Counts in Idea Libraries Mislead
A library that says an idea was requested forty times is often counting tags, not buyers. Here is what our counts measure, and what they support.
How to Kill a SaaS Idea in an Afternoon
Most idea checks take a week because they are designed to confirm. These five tests are designed to kill, and each one costs less than an hour.